Looma exists to connect shoppers to the people and stories behind food & beverage products. Our first product, Loop™, is a network of smart tablets in grocery stores that play short, human-centric films connecting producer to consumer. The data generated by Loop™ fuels our proprietary film production and optimization processes, forming a flywheel we believe will one day power the world’s most sophisticated platform for human-centric point-of-decision video.
Location: United States, North Carolina, Durham
Employees: 11-50
Founded date: 2016
Founders name: Cole Johnson
Founders Related Locations: United States, North Carolina, Durham; United States, North Carolina, Raleigh
Investors 4
| Date | Name | Website |
| - | Praxis (ac... | praxislabs... |
| 10.03.2026 | Charlotte ... | cltangelfu... |
| 10.03.2022 | RTP Capita... | rtpcapital... |
| - | Carolina A... | carolinaan... |
Persons 1
| Date | First Name | Last Name | Title | |||
| - | Cole | Johnson | Founder &a... | linkedin.c... | - | - |
Mentions in press and media 3
| Date | Title | Description |
| 16.12.2025 | Looma Raises $13M in Funding | Looma, a Durham, NC-based provider of an in-store retail media platform, raised $13M in funding. The round consisted of a $10M in Series B funding led by Staley Capital, alongside a $3M credit facility from Silicon Valley Bank, a division o... |
| - | The Looma Project | “Home - The people & stories behind your products - The Looma Project” |
| - | The Looma Project | “We’re amplifying humanity in grocery through our network of in-store tablets that connects shoppers to the people and stories behind their products.” |