| Date | Title | Description |
| 16.03.2026 | TRUEiGTECH Predicts the Next Big iGaming Trends: 2026 and Beyond | Share
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As the iGaming industry matures, operators worldwide are implementing new trends to stay ahead of the curve. The current market size for iGaming is just over $117 billion and is expected to grow at a CAGR of 12... |
| 10.02.2026 | Finnplay Launches Titan 3.0, Delivering its Largest Feature Update to Date | Finnplay Launches Titan 3.0, Delivering its Largest Feature Update to Date
Tue, Feb 10, 2026 12:11 CET Report this content
Finnish iGaming platform provider Finnplay has announced the launch of Titan 3.0, a major update to its Titan® iGamin... |
| 30.01.2026 | Slice Global Equity Secures $25M to Transform Worldwide Equity Management with AI | Slice Global Equity secured $25 million in Series A funding, led by Insight Partners, bringing its total to $32 million. The AI-native platform revolutionizes global equity compliance for multinational companies. It streamlines complex, mul... |
| 28.01.2026 | Slice Global Equity Raises $25M in Series A Funding | Slice Global Equity, a NYC-based provider of an AI-native global equity compliance and management platform for multinational companies, raised $25M in Series A funding.
The round was led by Insight Partners, with participation from Fenwick ... |
| 23.06.2025 | What are Sweepstakes Casinos and Should UK Operators Try Them Out? | What are Sweepstakes Casinos and Should UK Operators Try Them Out?
Mon, Jun 23, 2025 17:39 CET Report this content
Sweepstakes casinos, gaining serious popularity in the US, are an alternative format to traditional online casinos. Instead o... |
| 20.06.2025 | 74% of Entrepreneurs Complain the Sales Cycle Is Getting Longer. I Took These 3 Steps to Shorten It and Accelerate My Company's Growth. Most entrepreneurs say sales are slowing, but I've improved our ... | If you are shopping for a pair of new running shoes, how long does it typically take you to make a decision? If you're picky, the process could take months. No matter which industry you operate in, sales cycles have the potential to take lo... |
| 23.05.2025 | The Future of Engagement: How Partnerships are Shaping Real-Time Interaction in Sports and Gaming | In the fast-paced world of sports and gaming, engagement is the name of the game. Recent partnerships between innovative companies like scoreconnect and Are You Watching This?! with Optimove are setting the stage for a new era of real-time ... |
| 22.05.2025 | Are You Watching This?! Partners with Optimove to Deliver Real-Time Fan Engagement | Are You Watching This?! Partners with Optimove to Deliver Real-Time Fan Engagement
Thu, May 22, 2025 11:06 CET Report this content
Are You Watching This?!, the leading provider of real-time Sports Excitement Analytics data for global sports... |
| 21.05.2025 | scoreconnect Partners with Optimove to Enhance Personalised Content via Telegram | scoreconnect Partners with Optimove to Enhance Personalised Content via Telegram
Wed, May 21, 2025 10:51 CET Report this content
scoreconnect, an innovative communication platform tailored for sports betting and gaming, announced a new part... |
| 16.05.2025 | The New Frontier of Business Growth: Marketing as a Growth Architect | In the ever-evolving landscape of business, traditional marketing is no longer enough. The role of the Chief Marketing Officer (CMO) has transformed. Today, CMOs are not just promoters; they are growth architects. They build bridges between... |
| 16.05.2025 | The Rise of Intelligent Automation: Transforming Work in the Digital Age | In a world where time is money, the quest for efficiency is relentless. Companies are racing to streamline operations, reduce costs, and enhance productivity. Enter intelligent automation, a game-changer in the landscape of work. This techn... |
| 14.05.2025 | Bardeen launches its Work Intelligence Platform – the AI Agent to Automate Automations | Bardeen, a provider of AI agents capable of automating repetitive knowledge work using a natural language interface, today unveiled its Work Intelligence Platform—a new system of AI agents that learn how work actually happens, then executes... |
| 13.05.2025 | The AI Surge in iGaming: Scoreconnect and Optimove Lead the Charge | The world of iGaming is undergoing a seismic shift. At the heart of this transformation are two companies: Scoreconnect and Optimove. Both are harnessing the power of artificial intelligence to redefine player engagement and marketing strat... |
| 12.05.2025 | Optimove Launches Engage to End “Content Chaos” in the GenAI Age | Optimove, the leader in Positionless Marketing, today announced the launch of Optimove Engage, an AI-powered solution that empowers marketers to scale the creation, management, and optimization of personalized content across every channel.
... |
| 08.05.2025 | Inside scoreconnect’s AI Revolution: How Antonio Ruggeri Is Transforming Player Engagement in LatAm | Inside scoreconnect’s AI Revolution: How Antonio Ruggeri Is Transforming Player Engagement in LatAm
Thu, May 08, 2025 13:31 CET Report this content
In the fast-evolving world of iGaming, standing out means speaking to players at the right t... |
| 28.02.2025 | Perfecting Recruitment: The Rise of AI in Hiring | In the fast-paced world of recruitment, time is money. Companies are constantly searching for ways to streamline their hiring processes. Enter Perfect, a Tel Aviv-based startup that has just raised $23 million in seed funding to revolutioni... |
| 26.02.2025 | Perfect: $23 Million (Seed) Raised For Addressing Recruitment Bottlenecks | Perfect, a leading agentic AI platform for recruitment, announced it has raised $23 million in total Seed funding, with the latest round led by Hanaco Ventures, with participation from Joule Ventures and Samsung Electronics’ former Presiden... |
| 06.01.2025 | Optimove Launches Viber as a Marketing Channel Partnering with MMDSmart | MMDSmart, a leader in business messaging, CPaaS, and call center solutions, today announced a partnership with Optimove, the first Customer-Led Marketing Platform, to integrate Viber, the cross-platform messaging app as a new, integrated ma... |
| 12.08.2024 | Optimove Unveils its 2024 Holiday Shopping Report | Optimove Insights, the analytical and research arm of Optimove, has released its Report on Consumer Shopping Intentions for Holiday 2024, offering insights for marketers looking to optimize their holiday strategies. A key finding is that 67... |
| 26.06.2024 | How Vertical Commercial Optimization Platforms Help Pharma Companies Do Omnichannel Marketing Right | Shahar Cohen, CTO at Verix
In a world full of options, companies need to compete on every prospect and existing customer. As the number of potential channels to reach customers increases, companies need to build strategies for interacting w... |
| 26.04.2024 | 2024 Insights Report on Marketing Fatigue: Consumer Perspectives | Optimove Insights, the analytical and research arm of Optimove, has released its latest report titled “The 2024 Optimove Insights Report on Marketing Fatigue: Consumer Perspectives.” The report delves into consumer attitudes toward marketin... |
| 13.03.2024 | Optimove Insights Report: March Madness to Boost Total Number of Bettors by as Much as 87% | - |
| 29.01.2024 | New Chapter in iGaming Personalization: Symphony Solutions Partners with Optimove | NY - DATE - Symphony Solutions, an innovative Cloud and AI-driven IT company based in the Netherlands, proudly announces the expansion of its partnership with Optimove, a renowned leader in CRM Marketing for the iGaming industry. This pivot... |
| 28.10.2023 | Optimove’s Customer-Led Marketing Platform Now Available on Google Cloud Marketplace | Optimove, the first Customer-Led Marketing Platform, announced that it is now available on Google Cloud Marketplace. Optimove solutions ensure that marketing always starts with the customer instead of a campaign or product. Customer-led mar... |
| 12.07.2023 | Optimove: Customer Driven Marketing AI Platform for Your Business | Optimove is a customer-driven marketing platform that has become a must-have for businesses that want to bring their marketing strategy to the next level. With its advanced artificial intelligence technology, Optimove helps businesses bette... |
| 11.05.2023 | Gender-Blind Hiring: How To Assess (And Retain) The Best Candidates | Pini Yakuel, Founder & CEO of Optimove, is one of the leading experts in technologies that drive customer retention and loyalty. |
| 18.01.2023 | Optimove Launches OptiText, Adds Personalized SMS to its Customer-Led Marketing Platform | Optimove, the first Customer-Led Marketing Platform, announced the launch of OptiText, a native, personalized SMS tool, empowering marketers to utilize rich customer data to create, orchestrate, and measure hyper-personalized SMS campaigns,... |
| 15.11.2022 | Optimove Integrates with TikTok and Snapchat to Expand Digital Advertising Stack | Optimove, the first Customer-Led Marketing Platform, announced new integrations with social networks TikTok and Snapchat. The integrations expand clients’ digital advertising scope and capabilities, allowing brands to use customer data to c... |
| 18.10.2022 | Optimove Launches Direct Access to Optimove Data in Snowflake | Optimove, the first Customer-Led Marketing Platform, announced that it now offers secure and direct access to Optimove data to customers across the Snowflake Data Cloud. The new offering expands Optimove’s partnership with Snowflake and bui... |
| 30.03.2022 | Optimove acquires Kumulos to expand mobile capabilities of CRM marketing platform | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - August 3. Join AI and data leaders for insightful talks and exciting networking opportunities. Learn more about Transform 2022
Customer relationship manag... |
| 30.03.2022 | Optimove acquires Kumulos to expand mobile capabilities of CRM marketing platform | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Customer relationship management (CRM) marketing ... |
| 28.10.2021 | Optimove Announces Integration with Criteo to Scale Multichannel Marketing Orchestration | NEW YORK, Oct. 28, 2021 /PRNewswire/ -- Optimove, the leading global CRM Marketing platform, today announced an integration with Criteo, that will allow Optimove's clients to better personalize customer experiences using digital advertising... |
| 28.09.2021 | CRM Leader Optimove Raises $75 Million | Optimove, a leader in CRM marketing, today announced a $75 million investment led by global growth investor Summit Partners. The financing will support continued investment in strategic hiring and M&A, expansion of the company’s Custome... |
| 28.09.2021 | Daily funding roundup - September 27, 2021 | Dice raised $122M; Delix Therapeutics landed $70M; Astera Labs secured $50M
Dice: Dice is a London-based live event discovery and booking platform. Dice has raised $122 million in Series C funding led by SoftBank, with participation from Fu... |
| 27.09.2021 | CRM marketing startup Optimove raises $75M | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Optimove, a customer relationship management (CRM... |
| 27.09.2021 | Optimove Raises $75 Million To Help Brands Deliver AI-Mapped Customer Journeys And Personalization At Scale | Newest iteration puts mobile capabilities for exceptional personalized guest services in the spotlight
Infor, the industry cloud company, announced the availability of Infor Hospitality Management Solution (HMS) version 3.8.4, the latest re... |
| 27.09.2021 | OZY and the demands of due diligence in Zoom times | I guess this is a tally in favor of turning on the video when convening over Zoom.
OZY, a media company launched in 2013 backed by Laurene Jobs’ Emerson Collective and businessman Marc Lasry, has raised a lot of eyebrows in its lifetime. It... |
| 27.09.2021 | Optimove raises $75M growth investment to manage customer-led journeys at scale | When businesses can connect more personally with their customers, those customers in turn are more loyal. However, as consumer behavior changes, especially as it did over the past 18 months, it is more difficult to establish that connection... |
| 27.09.2021 | Optimove Raises $75 Million to Help Brands Deliver AI-Mapped Customer Journeys and Personalization at Scale | Summit Partners’ investment will fuel Optimove’s M&A strategy, hiring and go-to-market of its SaaS application for customer-led growth and retention |
| 27.09.2021 | Optimove : Raises $75 Million to Help Brands Deliver AI-Mapped Customer Journeys and Personalization at Scale | Optimove, a leader in CRM marketing, today announced a $75 million investment led by global growth investor Summit Partners. The financing will support continued investment in strategic hiring and M&A, expansion of the company’s Custome... |
| 27.09.2021 | CRM marketing startup Optimove raises $75M | The Transform Technology Summits start October 13th with Low-Code/No Code: Enabling Enterprise Agility. Register now!
Optimove, a customer relationship management (CRM) software provider, today announced that it raised $75 million in a fund... |
| 27.09.2021 | Optimove Raises $75 Million to Help Brands Deliver AI-Mapped Customer Journeys and Personalization at Scale | Optimove, a leader in CRM marketing, announced a $75 million investment led by global growth investor Summit Partners. The financing will support continued investment in strategic hiring and M&A, expansion of the company’s Customer Rela... |
| 16.08.2021 | Optimove Recognized as a Leader in Cross-Channel Campaign Management by Independent Research Firm | Company receives highest possible scores in 12 criteria including Testing & Optimization, Product Vision, Market Approach, and Supporting Product & Services.
Optimove, the leading global CRM Marketing platform, announced that it has... |
| 11.02.2021 | Optimove Recognizes Top CRM Marketing Leaders In Its 2021 Heptagon Awards | NEW YORK, Feb. 11, 2021 /PRNewswire/ -- Optimove, the CRM Marketing Hub, announced today the winners of its inaugural Heptagon Awards for CRM Marketing Excellence in three categories.
The Heptagon Awards recognize outstanding achievements o... |
| 25.01.2021 | How To Leverage 14 Social Media Marketing Trends In 2021 | While social media trends come and go, social platforms continue to serve as primary marketing channels for growing a business as we head into the new year. Methods of increasing visibility, customer reach and engagement via social media ar... |
| 20.02.2020 | 11 Great Ways To Create Quality Tweets | Twitter is the home of microblogging, but there's only so much you can say in 280 characters. The content of the tweet is essential to its visibility and popularity. Many experts compare Twitter to standing on a busy street corner and shout... |
| 02.07.2019 | 14 Ways To Turn Summer Interns Into Future Star Employees | Finding new employees that you’ll know for sure are a perfect match for your team can be difficult, but instead of rolling the dice on a new hire, companies can leverage summer internships to locate and nurture talent before they enter the ... |
| 04.04.2019 | Optimove Launches Retail Performance Benchmarking Platform | Optimove, the Science-First Relationship Marketing Hub, today launched the Optimove Retail Pulse, an industry benchmark platform for online Fashion, and Health and Beauty retailers. The Retail Pulse, which includes analysis of over two mill... |
| 14.01.2019 | What to Watch: Retail’s FashTech Providers | Big show, bigger ideas. Innovation moves at a blistering pace, and as such, there’s not a moment to waste during NRF’s Big Show 2019 at the Jacob K. Javits Convention Center in Manhattan where retailers, brands, solution providers and indus... |
| 30.10.2018 | Interview with CEO and Co-Founder of Optimove – Pini Yakuel | “The trend we’re seeing is that slowly but surely, customers are becoming a commodity.”
1. Tell us a little bit about your role and how you got here. (what inspired you to start a martech company)
I am the CEO and co-founder of Optimove, a ... |
| 20.07.2018 | Optimove Hires Yarden Malka as Chief Operating Officer | Optimove, the science-first relationship marketing hub, announced today that it has hired Yarden Malka as chief operating officer. In this role, Malka will lead the reshaping of Optimove’s organizational structure to accommodate the next st... |
| 31.10.2017 | Optimove Releases Customer Life-Cycle Updates to Marketing Platform | Marketing automation platform, Optimove has announced the release of its newest product, Optimove 6.0. The newest version of its software includes customer life-cycle features, which aim to predict future consumer spending behavior.
“We’ve ... |
| 05.11.2016 | The 6 stages of a free-to-play social gamer | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Social-game developers have a tough challenge trying to keep people coming back to their title for as long as possible, but no one stra... |
| 05.11.2016 | The 6 stages of a free-to-play social gamer | Social-game developers have a tough challenge trying to keep people coming back to their title for as long as possible, but no one strategy is going to hook everyone — and that’s where Optimove wants to help.
Optimove is a retention and mar... |
| 29.10.2016 | What product development teaches us about self-improvement | Pini Yakuel Contributor
Pini Yakuel is the founder and CEO of Optimove.
More posts by this contributor
What product development teaches us about self-improvement
While the digital revolution has brought with it many conceptual changes, one ... |
| 06.10.2016 | New technology automates CRM for more effective marketing | Whilst CRM systems are used by many companies to handle their sales processes, they still rely heavily on the human element when it comes to interpreting the data they hold.
Marketing cloud specialist Optimove is seeking to bring machine le... |
| 18.09.2016 | Optimove Raises $30M Funding from Israel Growth Partners | Optimove, the leading Customer Marketing Cloud, announced that it has raised $20 million in growth funding from Israel Growth Partners, a private equity investment firm that focuses on later stage investments. The round marks the first fund... |
| 14.09.2016 | Optimove raises $20 million for mobile marketing retention campaigns | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Mobile marketing retention company Optimove has r... |
| 14.09.2016 | Optimove Raises $20M in Growth Funding | Optimove, a Tel Aviv, Israel–based customer marketing cloud, raised $20m in growth funding.
The round was led by Israel Growth Partners, a private equity investment firm that focuses on later stage investments. As part of the financing, Isr... |
| 14.09.2016 | Optimove raises $20 million for mobile marketing retention campaigns | Mobile marketing retention company Optimove has raised $20 million to help businesses keep the customers they already have by targeting them with special messages.
The company raised the money from Israel Growth Partners, a private equity i... |
| 25.08.2016 | Cloud platform lets marketers deliver personalized Google Ads | Google Ads has proved itself an effective tool for gaining new business, but it's a rather less useful way of targeting existing customers.
Now though, marketing cloud specialist Optimove is launching a new integration with Google Ads. This... |
| 14.04.2016 | Are old customers more important to online businesses than new ones? | For businesses, particularly online ones, there will always be a mix of new and old customers. But what does the ratio between them tell you about the health of the company?
Cloud marketing company Optimove has studied data from millions of... |
| 08.12.2015 | Avoid The Diva Mentality For Successful Technology Adoption | Pini Yakuel Contributor
Pini Yakuel is the founder and CEO of Optimove.
More posts by this contributor
Avoid The Diva Mentality For Successful Technology Adoption
We crave new technology. We loathe new technology. We need change. We fear ch... |
| 19.11.2015 | 5 MarTech Startups You Should Know About | With the rise of new technology and innovation, it’s no surprise that the marketing tech (MarTech) space is truly booming. As a result of an increasing number of businesses need for analytics, data, and new communication tools to revolution... |
| 19.10.2015 | Mobile social casino game players are twice as likely to spend money as web players | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Disclosure: The organizers of Casual Connect Tel Aviv paid my way to Israel. Our coverage remains objective.
TEL AVIV — Mobile game pla... |
| 19.10.2015 | Mobile social casino game players are twice as likely to spend money as web players | Disclosure: The organizers of Casual Connect Tel Aviv paid my way to Israel. Our coverage remains objective.
TEL AVIV — Mobile game players convert to paying players about 1.9 times faster than web players in social casino games, according ... |
| 14.07.2015 | Why real-money game developers need to understand their 3 types of players | Real-money gaming is a growing industry on PC and mobile as companies release skill-based and luck-based apps around the world. But whether it’s fantasy football or a match-3 puzzler, developers see distinct and valuable trends emerging fro... |
| 14.07.2015 | Why real-money game developers need to understand their 3 types of players | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Real-money gaming is a growing industry on PC and mobile as companies release skill-based and luck-based apps around the world. But whe... |
| 13.01.2015 | Optimove offers real-time customer marketing tools | Turning customer data into sales is something of a holy grail for businesses and there are an increasing number of software solutions aimed at helping find it.
One player in this field, customer retention platform Optimove, is using the Nat... |
| 04.03.2014 | Optimove tracks the behavior of Facebook app users and targets them with enticing offers (exclusive) | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Optimove is announcing an online tool that lets m... |
| 04.03.2014 | Optimove tracks the behavior of Facebook app users and targets them with enticing offers (exclusive) | Optimove is announcing an online tool that lets marketers track the behavior of their Facebook app users and target them with special campaigns so that they stick around longer.
The Tel Aviv, Israel-based company can combine its tools with ... |
| - | Наиболее важные инвестиционные сделки в сфере ИИ за последнюю неделю | С 25 сентября по 1 октября 2021 года стартапы в области искусственного интеллекта привлекли более $815 млн. Приводим наиболее интересные сделки.
Стартап ContractPodAI собрал $115 млн на развитие сервиса по управлению контрактами.
Read AI пр... |
| - | CRM Marketing Company Optimove Secures $75 Million | CRM marketing company Optimove announced a $75 million investment. These are the details.
CRM marketing company Optimove announced a $75 million investment led by global growth investor Summit Partners. And the funding will support continue... |
| - | Optimove Releases Customer Life-Cycle Updates to Marketing Platform | Marketing automation platform, Optimove has announced the release of its newest product, Optimove 6.0. The newest version of its software includes customer life-cycle features, which aim to predict future consumer spending behavior.
“We’ve ... |
| - | What to Watch: Retail’s FashTech Providers | Big show, bigger ideas. Innovation moves at a blistering pace, and as such, there’s not a moment to waste during NRF’s Big Show 2019 at the Jacob K. Javits Convention Center in Manhattan where retailers, brands, solution providers and indus... |
