YASO is a next generation solution for ambitious brands looking to sell directly to Chinese Gen Z consumers through the power of social commerce. Our tech-enabled solution provides market entry and brand acceleration options for emerging category-leaders who otherwise would find the complexity of China prohibitively challenging. Find out if China is right for your brand - visit www.goyaso.com
Location: United Kingdom
Employees: 11-50
Total raised: $10.99M
Founded date: 2022
Investors 1
| Date | Name | Website |
| 13.06.2023 | Playfair C... | playfair.v... |
Funding Rounds 1
| Date | Series | Amount | Investors |
| 22.09.2025 | Series A | $10.99M | Playfair C... |
Mentions in press and media 2
| Date | Title | Description |
| 22.09.2025 | British startup YASO, an OS for global brands in China, raises €9.4 million to accelerate growth | London’s YASO, an OS that enables global consumer brands to grow in the Chinese market, has raised €9.4 million in a Series A investment round to scale its sales and marketing function, accelerate onboarding of new clients, expand its platf... |
| - | YASO | “YASO | The Operating System for Global Brands in China From livestreaming to logistics, we are your full-stack partner for China ecommerce success.” |